an affinity for luxury,
a penchant for poetry,
a deep-seated love of all things
diverse in Beauty.
Copywriting for Entrepreneurs
Ready to sell, scale, and level up
Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt wisi enim ad minim veniam, quis nostrud exerci tation. Based in New York City & Los Angeles, available for travel.
what we do
Amber Williams
AWARD-WINNING STRATEGY IN PRESTIGE BEAUTY
Every side of the table. One strategic lens.
I bring a unique vantage point to the beauty industry: direct operating experience as a Chief Brand Officer, agency leadership overseeing a portfolio of 52 brands, retail advisory work inside Sephora's infrastructure, and ongoing curriculum and mentorship roles with the industry's most selective founder development programs. That 360-degree perspective is what allows me to hold the interests of founders, operators, retailers, and investors in the same frame - and build a strategy that serves them all.
SEPHORA ACCELERATE ADVISOR TORY BURCH FOUNDATION MENTOR
Beauty is not just an accessory - it is a necessity, a form of self-expression, a way of life.
There are few languages in the world as universal as Beauty. It is the catalyst by which cultural change is born and the quiet ritual that, at times, affirms what we deserve. My work is dedicated to elevating the people, promises, and products that exist to shift the way we see its power - and ourselves - for the better.
ABOUT ME
work featured In:
Amber's gift lies in brand messaging and strategic positioning in Beauty.
SHE IS A BRAND STRATEGY GENIUS
- SANDRA VELASQUEZ, FOUNDER & CEO, NOPALERA